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Why do AI projects in finance fail to deliver ROI? Despite the billions poured into artificial intelligence, nearly 40% of financial services CIOs admit their AI initiatives failed to achieve positive ROI in the last year. Why is this happening? It’s not about the technology itself—it’s about strategy. Success hinges on aligning AI with business goals, leveraging high-quality data, and focusing on the right use cases.
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Customer Journey Map in Banking – Main Points and Examples
Customer journey mapping is the practice of creating a visual representation of the processes, needs, perceptions, and interactions of the customer with your business. It is crucial to improve customer service, build a customer-centric culture, and ensure the best customer experience possible. In this article, we explain how to create such a map. We invite you to read on!
Is Your Organization Ready for Digital Customer Interaction Solutions (DCIS)?
"The only constant in life is change" – this maxim by Heraclitus of Ephesus perfectly summarizes the essence of continuous improvement and the creation of new processes. Just look at the banking sector in Europe in 2015 and compare it to the current situation: contactless payments, mobile banking, digital banks, and the dynamic growth of fintech. Customer behaviors and communication channels have evolved dramatically, leading us to a new era of personalized and real-time customer service. Are you ready for the next step – Digital Customer Interaction Solutions (DCIS), which allow financial institutions to interact with customers in real-time, across multiple channels, and on a large scale?
Key Digital Banking KPIs to Become Truly Customer-Centric
As a bank, you can use multiple KPIs to measure the effectiveness of your teams and the performance of your procedures. Yet, they are not all equally important—some are much better indicators than others. In this article, we take a look at those that matter the most regarding customer service and customer experience. Which digital banking KPIs should you focus on? Find it out!
Advantages of Adopting Digital Mortgage Solutions for Lenders
What are the advantages of adopting digital mortgage solutions for lenders? First, the process becomes much quicker, even four times faster – this not only improves customer satisfaction but also attracts more customers who prioritize time efficiency. Second, this raises productivity, increasing overall profitability. Third, adopting such solutions reduces the number of errors, especially those related to compliance, which can cause financial backlash. Finally, it helps your bank learn based on feedback and data. Do you want to learn more? Then keep reading!
Key Features to Look for in Wealth Management Software
What are the key features that you need in your wealth management software? A robust security system, remote communication channels (including an app!), AI-powered product recommendations, and an AI assistant for your relationship managers. Why do you want to look for these particular features? Find it out!
How to Leverage Customer Feedback for Continuous Improvement in Digital Banking
How to leverage customer feedback in digital banking? Firstly, you need to find ways to collect it, and then learn through it and combine the knowledge gained this way with the data gathered in your customer relationship management (CRM) system. In this article, we shall explore this topic further – we invite you to read on.